Expectations are always important before any meaningful engagement. Each Patient Experience is dependent on how closely it aligns with Patient Expectation care goals, treatment, and outcome.
Patient Experience is the new currency of patient loyalty which is a powerful business multiplier producing word-of-mouth advertising, social media shout-outs, and new growth. It is also the standard for delivering effective personalized medicine.
We’re in the Age of Consumerism and all health care today is transactional. What are reasonable Patient Expectations before an initial meeting with a physician provider?
Patients expect a doctor to be an expert in his field, a good communicator, and a welcoming professional. They expect his team to be professional and engaging.
Patients typically research hospital providers for reputation, patient reviews, and areas of expertise, and then drill down to physician providers before choosing one.
If the patient is a referral, he is likely still to research the physician provider.
Every hospital practice has a way of doing business. Each office collects patient and health information before a patient has an initial meeting with a doctor, but there is always more.
Consumer health care makes effective digital engagement essential. A digital interview obtains patient medical history, but it must go beyond this and the reason for seeking a doctor’s care.
How the patient chooses to answer a series of thoughtful questions can provide keen insights into attitude, how he feels about his health and life, and whether he is invested in his health through diet, nutrition, and exercise.
An effective digital outreach should identify patient health goals and expectations that produce a useful patient narrative and set up a productive initial meeting.
A positive attitude, being goal-oriented, and competitiveness are qualities that produce the best patient outcomes.
A patient who competes is more likely to know how to handle the stress that comes with an unwelcome diagnosis or a difficult wellness recovery journey. If not, he will need additional support.
Understanding where the patient is at this point in his life is important before the initial meeting.
No, it’s not a personality inventory, but at its best it gives the doctor an accurate patient narrative that enables him to forge a powerful doctor-patient dynamic.
This sets up a favorable initial meeting where the doctor explains his plan, discusses the next step, and answers patient questions thoughtfully.
Additionally, an effective digital outreach reinforces practice and physician core competency and helps form positive Patient Expectations.
Again, establishing a powerful doctor-patient dynamic is more likely to happen when a digital outreach provides the doctor with an insight into patient mindset, health concerns and goals, and whether the patient is fully invested in his health and recovery.
A purposeful digital outreach confirms Patient Expectations before the initial meeting which enables the physician provider to adjust his presentation to fit the patient. This almost always results in positive Patient Experience.
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