Placing a patient-friendly price estimator on the hospital website Home page for shoppable services will provide a realistic estimate of out-of-pocket patient responsibilities while enhancing the effectiveness of your patient engagement strategy.

What will emhance this?

• Ensure the hospital website is well-designed, easy-to-navigate, and has good information for patients from their perspective
• Create a digital patient-friendly registration platform that simplifies and streamlines the process

You already set-up frequent meetings with Team Members to discuss their needs and gain their input on the effectiveness of each patient touch-point for registration. These meetings build morale, but also produce smart suggestions on how to improve the patient registration process.

Going digital fits with the new health care where patient-friendly tasking dominates, especially digital.

Successful branding is more than reputation-building, marketing, or having an effective communication program with patients. It is all three in an organized, purposeful manner to advance the unique and differentiating capabilities of your hospital in its market.

We recommend the best of digital push marketing, print, and other select types of advertising to position your hospital in its market and strengthen brand. This will generate new growth and net revenue in select service lines while helping you achieve greater operational success and fiscal sustainability.

There is no going back now. The challenges of the past 8 months with the pandemic have changed health care irrevocably in how providers engage patients and meet new challenges.

See our White Paper next month on how to streamline a patient engagement strategy to strengthen patient loyalty, and generate more personal referrals and testimonials to grow business. This is a good fit for a new marketing campaign.

Ours combines the best of data analysis, the creative, marketing, and communication.

Yes, the new health care is here. See what ‘Q’ can do for you!

Jonathan